Top 30 Best Selling Products Patients Really Want

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Meet Charlotte Anderson, physiotherapist and owner of ALPHA Health.

In just 3 short years Charlotte has built a team of multidisciplinary experts and ALPHA is set to soar to even greater heights in the next 12 months to come. Not only has Charlotte been busy building a business, she has also been undergoing a PhD in physiotherapy.

As a registered physiotherapist and clinic owner of Alpha Health in Toronto, I treat a variety of patients (sports, wcb, mva, private) and believe in offering complete care at my own practice. Offering “complete care” includes recommending helpful advice and products that can boost your patient’s recovery.

Talking to other clinic owners I often hear their resistance to selling products - they feel pushy and they don't think it aligns with healthcare, like it's somehow unethical. I can tell you, as a clinician who actively sells product, this is the wrong way to think because you will be surprised to learn that patients appreciate product recommendations.

The truth is, patients need products to aid in their recovery. If you're not being their most trusted health advisor by making recommendations, they will just go and buy the product elsewhere - maybe even from your competitors!

So I've lined up a list of the top 30 clinic products patients really want (and need). We cover five popular product categories - pain relief, home exercise, bracing and supports, compression therapy, and pillow and lumber supports, including notable features and patient benefits of each product.

Pain Relief Products

Biofreeze Gel	Rapid Relief Hot/Cold Pack	Tens 3000 Machine
Notable features: Non greasy gel Contains ILEX (an herbal extract from a South American holly shrub widely used in health/wellness products) Starts off with a cooling effect, and then warmth penetrates the tissue to offer an analgesic effect Non toxic due to low system absorption, no waxes or petroleum	Notable features: Dual use hot/cold pack - microwave to make a hot pack, or freeze for a cold pack Stays flexible when frozen so easy to apply Lightweight and portable Cost effective Latex free	Notable features: Machine stimulates the body to release endorphins - a natural pain relieving substance Good for treating muscle and nerve pain Fully adjustable parameters to get the preferred stimulation intensity
Patient benefits: Helps manage sore muscles Suitable for use prior to therapy procedures to reduce discomfort and pain	Patient benefits: Easy to apply, transport, and use Can be used to apply heat or cool to the body	Patient benefits: Easy to use at home Easy to use settings for different effect
Best suited for: Chronic muscle pain Low back pain	Best suited for: Patients with joint stiffness, muscle pain, or acute ligament sprain	Best suited for: Chronic pain patients Pregnant patients with low back pain

Biofreeze Gel

Rapid Relief Hot/Cold Pack

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Tens 3000 Machine

Notable features:

Non greasy gel

Contains ILEX (an herbal extract from a South American holly shrub widely used in health/wellness products)

Starts off with a cooling effect, and then warmth penetrates the tissue to offer an analgesic effect

Non toxic due to low system absorption, no waxes or petroleum

Notable features:

Dual use hot/cold pack - microwave to make a hot pack, or freeze for a cold pack

Stays flexible when frozen so easy to apply

Lightweight and portable

Cost effective

Latex free

Notable features:

Machine stimulates the body to release endorphins - a natural pain relieving substance

Good for treating muscle and nerve pain

Fully adjustable parameters to get the preferred stimulation intensity

Patient benefits:

Helps manage sore muscles

Suitable for use prior to therapy procedures to reduce discomfort and pain

Patient benefits:

Easy to apply, transport, and use

Can be used to apply heat or cool to the body

Patient benefits:

Easy to use at home

Easy to use settings for different effect

Best suited for:

Chronic muscle pain
Low back pain

Best suited for:

Patients with joint stiffness, muscle pain, or acute ligament sprain

Best suited for:

Chronic pain patients
Pregnant patients with low back pain

Medibeads Moist Heat Neck Wrap	Theratherm Digital Moist Heat Pad	Comfy EMS Stimulator
Notable features: Provides moist heat, which has been proven to penetrate deeper into injured tissue Designed specifically for the contours of the neck and shoulder area	Notable features: Provides the ultimate moist heat therapy for muscle pain relief This digital heat pack is designed to heat up quickly and evenly	Notable features: Designed to treat chronic muscle pain Helps to increase circulation to comfort and relax muscles Dual channel
Patient benefits: Increased circulation Provides heat into tissues to sooth neck, shoulder issues and stress Easy to apply	Patient benefits: Moist heat is well known for its’ ability to penetrate into the muscles and provides superior pain relief Different size variation	Patient benefits: Portable and lightweight Can be used at home Sturdy metal belt clip and rubber side railings is ideal for maximum handling
Best suited for: Patients with chronic low back pain	Best suited for: Patients with arthritis or muscle strain	Best suited for: Fix neck pain Tension headache treatment

Medibeads Moist Heat Neck Wrap

Theratherm Digital Moist Heat Pad

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Comfy EMS Stimulator

Notable features:

Provides moist heat, which has been proven to penetrate deeper into injured tissue

Designed specifically for the contours of the neck and shoulder area

Notable features:

Provides the ultimate moist heat therapy for muscle pain relief

This digital heat pack is designed to heat up quickly and evenly

Notable features:

Designed to treat chronic muscle pain

Helps to increase circulation to comfort and relax muscles

Dual channel

Patient benefits:

Increased circulation

Provides heat into tissues to sooth neck, shoulder issues and stress

Easy to apply

Patient benefits:

Moist heat is well known for its’ ability to penetrate into the muscles and provides superior pain relief

Different size variation

Patient benefits:

Portable and lightweight

Can be used at home

Sturdy metal belt clip and rubber side railings is ideal for maximum handling

Best suited for:

Patients with chronic low back pain

Best suited for:

Patients with arthritis or muscle strain

Best suited for:

Fix neck pain
Tension headache treatment

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Home Exercise Products

BOSU Ballast Ball	Shoulder Rehab Pulley	Posture Medic
Notable features: Each Ballast Ball is designed with a unique, weighted filler that allows it to stay put when not in use and so it won't roll around the floor. Can be inflated between 55cm and 65 cm and weighs 6.5 lbs	Notable features: Easy to attach to door or post for patient use Instructions for versatile door jam positioning to aid all types of shoulder rehab	Notable features: Designed to address postural dysfunction Strengthens weak muscles, lengthens tight muscles and helps stabilize the upper body area Two different strengths for progressive rehabilitation
Patient benefits: An excellent way to make easy exercises more challenging Workout DVD included	Patient benefits: Can use at home, office, or travel Inexpensive	Patient benefits: Easy to use and portable Can be used during work, sports, travel or at home Immediate results
Best suited for: Balance Training Flexbility Training	Best suited for: Rehabilitation from shoulder surgery, or frozen shoulder	Best suited for: Postural dysfunction Neck or shoulder pain from sitting

BOSU Ballast Ball

Shoulder Rehab Pulley

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Posture Medic

Notable features:

Each Ballast Ball is designed with a unique, weighted filler that allows it to stay put when not in use and so it won't roll around the floor.

Can be inflated between 55cm and 65 cm and weighs 6.5 lbs

Notable features:

Easy to attach to door or post for patient use

Instructions for versatile door jam positioning to aid all types of shoulder rehab

Notable features:

Designed to address postural dysfunction

Strengthens weak muscles, lengthens tight muscles and helps stabilize the upper body area

Two different strengths for progressive rehabilitation

Patient benefits:

An excellent way to make easy exercises more challenging

Workout DVD included

Patient benefits:

Can use at home, office, or travel

Inexpensive

Patient benefits:

Easy to use and portable

Can be used during work, sports, travel or at home

Immediate results

Best suited for:

Balance Training
Flexbility Training

Best suited for:

Rehabilitation from shoulder surgery, or frozen shoulder

Best suited for:

Postural dysfunction
Neck or shoulder pain from sitting

Softgym Ball	Full Round Foam Roller	Fitness Loops
Notable features: Ideal for strengthening and core exercises Soft cover and lightweight	Notable features: Great for stretching and rolling out tight muscles to prevent strain and injury Can be used for back and core exercises to improve balance and stability	Notable features: Compact and lightweight for all types of quick workouts, anywhere Four color-coded levels of resistance
Patient benefits: Inflation tool included Can also be used as a support	Patient benefits: Durable and east to store Wipe clean with a damp cloth Can help relax tight muscles at home	Patient benefits: Can use for lower body or upper body resistance training Can be used during work, sports, travel or at home
Best suited for: Patients requiring ongoing strengthening of core or pelvic floor muscles	Best suited for: Patients after knee surgery, or active patients needing muscle release	Best suited for: Patients in rehab from muscle injury or joint replacement or those needing to build strength at home

Softgym Ball

Full Round Foam Roller

Fitness Loops

Notable features:

Ideal for strengthening and core exercises

Soft cover and lightweight

Notable features:

Great for stretching and rolling out tight muscles to prevent strain and injury

Can be used for back and core exercises to improve balance and stability

Notable features:

Compact and lightweight for all types of quick workouts, anywhere

Four color-coded levels of resistance

Patient benefits:

Inflation tool included

Can also be used as a support

Patient benefits:

Durable and east to store

Wipe clean with a damp cloth

Can help relax tight muscles at home

Patient benefits:

Can use for lower body or upper body resistance training

Can be used during work, sports, travel or at home

Best suited for:

Patients requiring ongoing strengthening of core or pelvic floor muscles

Best suited for:

Patients after knee surgery, or active patients needing muscle release

Best suited for:

Patients in rehab from muscle injury or joint replacement or those needing to build strength at home

Brace & Supports Products

Bauerfeind GenuTrain Knee Brace	Donjoy Reaction Web Knee Brace	ASO Ankle Brace with Stays
Notable features: Train active knit material is comfortable and breathable Hypoallergenic and non-irritating to sensitive skin 7 sizes available Made in Germany and they are top-notch knee braces on the market	Notable features: Designed by an orthopedic surgeon Can be worn on either knee In built mesh pads and the shock absorbers with rubber web are designed to absorb shock and shift the pressure away from the painful area	Notable features: Has special padding technology, which is designed to bring adequate ventilation and optimum comfort Figure-eight stabilizing straps perfectly contoured to give enhanced protection and restrict ankle motion Sleek and lightweight
Patient benefits: Omega pad, it effectively relieves pressure and reduces pain The pad serves as a functional cushion to relieve pressure and reduce pain while gently “massaging” the knee	Patient benefits: Breathable, lightweight rubber material Adjustable straps to hold in place Great knee support for all types of activities	Patient benefits: Easily fits in any type of shoe Can be worn on the left or right ankle Comfortable versatile support for all types of sports
Best suited for: Knee strains Pre and post-op knee swelling and inflammation Osteoarthritis of the knee	Best suited for: Patients with knee pain or instability	Best suited for: Patients with ankle instability or sprain

Bauerfeind GenuTrain
Knee Brace

Donjoy Reaction Web Knee Brace

ASO Ankle Brace with Stays

Notable features:

Train active knit material is comfortable and breathable

Hypoallergenic and non-irritating to sensitive skin

7 sizes available

Made in Germany and they are top-notch knee braces on the market

Notable features:

Can be worn on either knee

In built mesh pads and the shock absorbers with rubber web are designed to absorb shock and shift the pressure away from the painful area

Notable features:

Has special padding technology, which is designed to bring adequate ventilation and optimum comfort

Figure-eight stabilizing straps perfectly contoured to give enhanced protection and restrict ankle motion

Sleek and lightweight

Patient benefits:

Omega pad, it effectively relieves pressure and reduces pain

The pad serves as a functional cushion to relieve pressure and reduce pain while gently “massaging” the knee

Patient benefits:

Breathable, lightweight rubber material

Adjustable straps to hold in place

Great knee support for all types of activities

Patient benefits:

Easily fits in any type of shoe

Can be worn on the left or right ankle

Comfortable versatile support for all types of sports

Best suited for:

Knee strains
Pre and post-op knee swelling and inflammation
Osteoarthritis of the knee

Best suited for:

Patients with knee pain or instability

Best suited for:

Patients with ankle instability or sprain

MedSpec Epigel Tennis Elbow Brace	DonJoy Sully Shoulder Stabilizer Brace	Serola SI Sacroiliac Belt
Notable features: Two adjustable gel pads Pads designed to absorb shock to the tendon Patented strap retention system allows for easy application and quick tension adjustments	Notable features: Brace provides immobilization and controlled range of motion Engineered to follow natural movement Can be worn during sports	Notable features: Moisture wicking, breathable fabric Hypoallergenic and non-irritating to sensitive skin 4 sizes available Great as a maternity support belt
Patient benefits: Provides support without restricting elbow movement Quick tension adjustment Universal sizing	Patient benefits: Elastic straps attach with Velcro for easy adjustment to suit your needs Very comfortable to wear day to day	Patient benefits: Supports lower back and sacroiliac joints Decreases pressure in the joints while allowing normal movement patterns
Best suited for: Patients with tennis elbow or golfers elbow	Best suited for: Patients with shoulder instability or to aid rotator cuff repair	Best suited for: Low back pain Sacroiliac stabilization Support during pregnancy

MedSpec Epigel Tennis Elbow Brace

DonJoy Sully Shoulder Stabilizer Brace

Serola SI Sacroiliac Belt

Notable features:

Two adjustable gel pads

Pads designed to absorb shock to the tendon

Patented strap retention system allows for easy application and quick tension adjustments

Notable features:

Brace provides immobilization and controlled range of motion

Engineered to follow natural movement

Can be worn during sports

Notable features:

Moisture wicking, breathable fabric

Hypoallergenic and non-irritating to sensitive skin

4 sizes available

Great as a maternity support belt

Patient benefits:

Provides support without restricting elbow movement

Quick tension adjustment

Universal sizing

Patient benefits:

Elastic straps attach with Velcro for easy adjustment to suit your needs

Very comfortable to wear day to day

Patient benefits:

Supports lower back and sacroiliac joints

Decreases pressure in the joints while allowing normal movement patterns

Best suited for:

Patients with tennis elbow or golfers elbow

Best suited for:

Patients with shoulder instability or to aid rotator cuff repair

Best suited for:

Low back pain
Sacroiliac stabilization
Support during pregnancy

Compression Therapy Products

Bauerfeind VenoTrain Compression Stocking 20-30 mmHg	M-Brace Compression Knee Wrap	Hernia Compression Boxer
Notable features: Graduated compression stockings are great for managing edema and to treat/prevent varicose veins Feel great and Look great! The material is comfortable and has a fashionable sheer knit profile Comfortable, breathable	Notable features: Offers pain relief and mild support to the knee Adjustable top and bottom straps to securely and comfortably fit any shape leg Fits either knee	Notable features: Designed to wear before and after hernia surgery Instead of pressing against the hernia, this brief simply provides support to achieve better dynamic results Provides removable compression pads
Patient benefits: You willl get a relief from tired, achy legs Material is polyamide and spandex mix. So it will not wrinkle or bunch	Patient benefits: Lightweight and soft fabric for everyday comfort 100% cotton, latex free hypoallergenic fabric	Patient benefits: Breathable, washable, hypoallergenic, antibacterial fabric Can be worn during work, heavy lifting or sports
Best suited for: Patients who required to stand for a long period of time or fashion conscious women want a relief from tired legs	Best suited for: Patients with knee swelling, knee arthritis, bursitis or mild knee trauma	Best suited for: Patients before and after hernia surgery

Criss-Cross Support with Compression Straps	OrthoSleeve CS6 Compression Calf Sleeve	Therafirm Core-Spun Compression Socks, 15-20 mmHg
Notable features: Easy adjustment Five sizes available Designed with 10" elastic criss-cross with compression straps	Notable features: Provides medical grade orthopedic support to provide pain relief for the legs 6 compression zone technology for ultimate comfort Designed to be worn under socks for every day use	Notable features: Medical grade so it may be covered within extended health plans Made from highly specialized moisture wicking fibers to eliminate odor and boost comfort Designed for both men and women
Patient benefits: Featuring Four 9" stays, two aluminum that can be easily adjusted to help ensure proper support Help maintain a position of support for healing process	Patient benefits: Promotes circulation in the lower extremity Soft, comfortable, moisture wicking fabric Available in white or black	Patient benefits: Improves blood flow and reduces swelling Features stylish ribbed dress socks and a knit-in band to keep the socks in place
Best suited for: Patients with lower back strains or abdominal weakness	Best suited for: Patients with calf pain, or swelling in the legs	Best suited for: Patients with lower extremity swelling or varicose veins

Pillows & Lumbar Support Products

Wal-Pil-O Cervical Pillow	Mediflow Waterbase Pillow	Therapeutica Cervical Pillow
Notable features: Each pillow has a narrow and wide border It has a soft and medium center section Fits standard pillowcase	Notable features: Can customize the level of support and naturally adjusts to the individuals sleeping positions Tested to provide top level neck support Contains a thin water fill bag for adjusting level of comfort	Notable features: Designed to promote correct spinal alignment, reducing back pain and discomfort while sleeping Raised side panels to accommodate and support the shoulders Side cavities to cushion the jaw, helpful for TMJ sufferers
Patient benefits: Help with neck pain, migraines, tension headaches and arthritis Keep your neck in a neutral position	Patient benefits: Hypo-allergenic fiber filling Easy to fill using accompanying funnel	Patient benefits: Made of non-allergenic foam and breathable material Can help minimize snoring by keeping the air passages open while sleeping on the back
Best suited for: Patients with tension headaches and neck and shoulder pain	Best suited for: Patients with neck pain in the mornings	Best suited for: Patients with neck and shoulder pain and TMJ sufferers

Fellowes Mesh Back Support	Bakrol Lumbar Support Cushion	Embrace Airplus Backrest
Notable features: Reduces tension in the body by maintaining the lumbar curve of the lower back Conforms to the body’s contour to improve posture	Notable features: Easy to transport and use High resiliency foam	Notable features: The inflatable back rest pillow can be adjusted to fit your body size Custom molded foam is to reduce fatigue on your back so you sit back and relax
Patient benefits: Attaches easily to any chair Mesh fabric allows airflow for personal comfort	Patient benefits: Regular use of lumbar rolls is clinically proven to help accelerate the healing of back  musculo-skeletal problems Ideal for office chairs, or people who lean forward while sitting	Patient benefits: Includes an inflatable air chamber and hand pump Durable, breathable backrest cover
Best suited for: Patients with low back pain or postural dysfunction	Best suited for: Patients with back pain from sitting	Best suited for: Patients with lower back pain or for postural improvement